Telehealth will become a strategic arms race

Larger health systems will learn to harness the power of telehealth for all of their patients. Teladoc Health, a leading telemedicine provider, increased visits by 80% last year, bringing it up to 2.6 million visits in 2018—and this only continues to grow.

In 2020, telehealth will become a strategic arms race among savvier larger systems. Entrepreneurial doctors will find new niche openings in which to offer telehealth and telemedicine services. Keep in mind that telehealth has its place in nearly every specialty, whether it’s for prescription refills, check-ins, or entire appointments.

Healthcare providers should start today with aggressively advertising these telehealth services. It truly is a differentiator—it’s something patients are looking for but may have trouble finding from a local provider, particularly when it comes to specialty services.